Employees who are healthy and happy are more productive, according to a study. More businesses are focusing on corporate health and wellness as a result of ongoing studies showing a strong correlation between worker health and performance. Managers today understand how important it is to maximize an employee wellness program’s efficacy in addition to designing one. Developing an employee wellness program can be a challenging and complex task. While there are many potential benefits to implementing such a program, there are also a number of pitfalls that organizations need to be aware of and address in order to ensure the success of the program.
A wellness programme for employees may offer incentives including health insurance, gym memberships, wellness stipends, counseling, and therapy.
But we can’t just assume that staff members are aware of how to use them. Your staff should have access to information on the employee wellness program, and seminars and workshops can help to reinforce knowledge. Aside from resources, adaptable and flexible policies regarding job location, working hours, and leave days are also crucial for retaining talent and increasing employee engagement.
Key downfalls to employee wellness programmes
One of the primary pitfalls of developing an employee wellness programme is the potential for low participation. If employees do not see the value in participating in the programme, they may not be motivated to engage. This can be due to a lack of awareness or understanding of the benefits of the programme, or because the programme is not tailored to the needs and preferences of the employees. To address this, it is important for organizations to clearly communicate the benefits of the programme and to involve employees in the planning and design process.
Additionally, Standardised schemes such as employee assistance programmes (EAPs) provide a reactive rather than preventive approach to well-being and mental health concerns. Typically, employees are limited to four to six counselling sessions, which can take up to a month to schedule each time. The care provided is neither timely nor sustainable, and the low utilisation rates of EAPs reflect that.
Like our physical health, mental well-being is all about regular maintenance. Blueroomcare gets it, which is why we offer unlimited counselling sessions all year round, same-day booking, and 24/7 access to our messaging and self-care app. This is a far cry from the five- to six-week waits for appointments through traditional EAPs, during which employees’ conditions can deteriorate rapidly.
Another pitfall is the potential for the programme to be perceived as intrusive or micromanaging. Employees may feel that the programme is an invasion of their privacy or that it is being used to monitor their behaviour. To avoid this, it is important to be transparent about the purpose of the programme and to emphasize that it is designed to support employee health and well-being rather than to monitor or control their behaviour.
Another potential challenge is the cost of implementing an employee wellness programme. While the long-term benefits of such a programme may outweigh the initial costs, it can still be a significant investment for organizations. To address this, organizations may need to consider partnerships or sponsorships, or explore options for funding such as grants or subsidies.
Similarly, another downfall is no two employees are the same, and many standardised wellness programmes fall short of addressing diverse concerns and stressors. One organisation that bucked this trend is Google During the pandemic, the company introduced new types of leaves for employees who could not utilise their original entitlements. Benefits were personalised to the employees’ needs, including baby bonding leave for parents, vision insurance that also covers dependents, and programmes to improve financial peace of mind such as one-on-one financial coaching.
Additionally, there is the risk of a lack of commitment from leadership or management. If top executives are not fully committed to the programme, it may be difficult to gain the support and buy-in needed for it to be successful. To mitigate this risk, it is important to engage leadership and management in the planning process and to ensure that they are aware of the benefits of the programme for both employees and the organization.
Finally, there is the potential for the programme to be ineffective due to a lack of follow-through or sustainability. Even if employees initially participate in the programme, if there is no ongoing support or incentives to continue, they may lose motivation and engagement. To avoid this, it is important to ensure that the programme is integrated into the culture of the organization and that there are ongoing efforts to sustain and improve the programme over time.
Overall, while the development of an employee wellness programme can be a rewarding and beneficial initiative for organizations, it is important to be aware of the potential pitfalls and to take steps to address them in order to ensure the success of the programme.
How Blueroomcare can help
Apart from stigma, Blueroomcare also addresses another concern: data privacy Since therapy is done virtually with strict adherence to privacy laws, employees can be assured that personal and sensitive information will not be compromised. Additionally, our Zero-Knowledge Encryption Technology protects employee data from both the company and Blueroomcare engineers.
Mental well-being is not an item on the checklist; it requires ongoing maintenance of our psychological health. Book a demo with Blueroomcare today to see how your organisation can achieve its corporate health and wellness goals.